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The BeSeen Team

 

Carl

Carl Gersh is the managing partner at BeSeen. His job is likened to that of a ringmaster – managing day to day operations, directing the talent, and ensuring the lions don’t eat the clowns.

 

After years as a marketing executive hearing pitches from various “Brand Agencies” and “New Media Groups,” Carl founded BeSeen with the vision of providing clients innovative and effective marketing services, without all of the jargon and grossly inflated fees. Today, BeSeen is proud to offer integrated marketing solutions to clients of all shapes and sizes.

 

Prior to starting BeSeen, Carl was the Head of Strategy and Marketing for Datatbites, Inc, the Director of Marketing & Business Development for Merrimac Interactive Media, an eBusiness Strategist for Sengen (formerly Bluestone consulting), and the Director of Vendor Relations for GBC Technologies.

 

A South Jersey native, Carl remains active in the local community. He regularly contributes pro bono PR services to various charities, and he volunteers as a coach in the Mt. Laurel United girl’s travel soccer club. In 2007, Carl was named one of the “Forty Under 40” by NJ Biz Magazine.

 

Carl has a BA in both Philosophy and Economics from Connecticut College. He is currently completing his MBA at Rutgers University.

Stacy

Stacy Fiske is a professionally trained artist and designer who has focused her creative energies specifically in graphic and web design for the last 9 years. She has coupled her knowledge of fine art techniques with her love of modern design to create campaigns for a diverse group of clients. Stacy’s portfolio specializes in branding and logo development, advertising and marketing campaigns, package design, and web design with a focus on Search Engine Optimization (SEO/SEM).

 

Prior to joining BeSeen, Stacy worked as a senior graphic designer and interactive designer for DesignDesign, Inc. Here she acted as lead designer for top client, Calico Corners, and created all print and web marketing materials for their 150+ stores across the country. Among a number of other local and national clients were Land O’Lakes, Southern Chester County Chamber of Commerce, United Way of Chester County, PriceWaterhouseCoopers, and USA3000 Airlines.

 

Stacy joined BeSeen Communications as Art Director in 2008 and provides leadership on all creative projects and endeavors to inspire creative collaboration across the organization.

 

Born and raised in Southern New Jersey, Stacy is involved with the local community and recognizes the importance of giving back to the community whenever possible. Art being a long-time passion of hers, she provides pro bono design services to support local artists. She is also on the Marketing Committee for the Moorestown Business Association (MBA), and volunteers as an e-mentor for Hopeworks 'N Camden where she encourages youth to pursue their education in digital design.

 

Stacy holds a Bachelor of Fine Art in Graphic Design from The College of New Jersey.


Rod

An experienced graphic designer with almost 20 years of experience, Rodrigo Mattos has produced some very memorable graphics for South Jersey companies. His skill as an illustrator and education as an architect has imbued him with a wide range of inspiration from which to develop high-impact creative for BeSeen clientele.

 

Rodrigo has worked on a wide range of projects including the development of logos, print brochures, advertisements, billboards, direct mail campaigns, packaging, signage, event booths, and more.

 

Prior to BeSeen, Rodrigo was a senior graphic designer for Green Eggz, where he crafted the corporate identities for the municipalities of Collingswood and Bridgeton, the logo and brochure for the Camden Waterfront (including the brochure for Camden Visitor’s Bureau). Rodrigo also worked on packaging for Campbell’s Chunky Soup and Campbell’s 2000 Annual Report.

 

A native of Brazil, Rodrigo has a degree Architecture from the Federal University of Espirito Santo in Vitoria. Rodrigo also hold a degree in Industrial Design Technology from the Art Institute of Philadelphia.

 

Gina

Gina Mariotti is BeSeen Communications Director of Business Development. Prior to BeSeen Gina has held such titles as Director of Marketing and Account Manager for previous companies. When she is not opening the door and bringing clients into the wonderful world of BeSeen Communications Gina is a singer songwriter guitarist . She recently got to incorporate her of love of music and her job here at BeSeen together at the Cherry Hill Business expo where BeSeen won most creative booth by bringing the hit game Rock Band in and letting everyone show off their guitar and singing hidden talents. It was a huge success! In the near future Gina hopes to share with the world what a great experience it is to have BeSeen Communications come on as an extension of their company and help with all of their marketing needs.

Chris

In charge of account management for BeSeen Communications, Chris manages workflow of creative services, oversees vendor and print production, and runs project management for BeSeen’s clients.

 

In addition to his account management responsibilities, Chris adds additional value to BeSeen’s clients by helping determine their marketing needs, formulating strategic solutions to grow their businesses, and implementing these strategies and tactics. From the initial brainstorming meeting to the final delivery of the marketing collateral, Chris makes sure that BeSeen’s efforts and strategies are in line with the goals of the client.

 

More than just a liaison between BeSeen’s creative services team and our clients, Chris is also a skilled associate copywriter, having drafted copy for several clients’ brochures, newsletters, websites, email blasts, and blogs. With experience in writing for both business-to-business and business-to-consumer accounts, Chris is able to effectively craft content targeted to a wide variety of audiences.

 

Chris holds a Bachelors in Marketing with a minor in Management from Rutgers University. While attending Rutgers, Chris was accepted into the Honors College and served as President of a large student organization.

Jeff

Jeff Dinsmore, Partner Emeritus, joined his long time friend, Carl, to help start BeSeen midway through its first year. Jeff’s experience in production, client relations, and his general problem-solving ability has proven invaluable to BeSeen over the years, and he has become known as the company’s “jack of all trades.” He continues to work with BeSeen as a consultant for Arts Marketing clients.

 

Jeff is currently the Marketing Manager of Opera New Jersey and a co-founder and Board President of The Crossing, a professional chamber choir based in Philadelphia dedicated to performing and commissioning new choral music.

 

Jeff holds a Bachelor's of Music in Voice Performance from Westminster Choir College in Princeton, NJ.

 

Wes

Weston Marter first started as an intern at BeSeen during his senior year at high school. He is currently a Journalism/Advertising student at Rowan University, and the Office Manager at BeSeen. He chose his path in school based on his time at BeSeen, where he learned how interested he was in what they did. When he isn’t at work keeping everyone fed, filing papers and answering phones he spends his free time playing video games and working with his car.

Adam

Adam Parker graduated from Moorestown High School with honors and is now a Technology major at Millersville University and is currently interning at BeSeen as a production assistant specializing in construction and design. He has been the team leader on many construction projects including the restoration of several community buildings, flood relief teams, and low income building projects in South Carolina. When he is not in class or at work he enjoys sports, gardening, and writing.

Chloe

Chloe joined the BeSeen team 4 years ago as Chief Bone Inspector. What she lacks in athletic ability, she makes up for with a cute fuzzy Poodle face. Chloe is the youngest of the BeSeen canines and likes to be treated as a princess. Her father is Carl and has 2 Poodle siblings, Daphne and Oliver. Chloe is the only sibling who frequents the office. Chloe's intersts include Milkbones, chasing small animals, and chewing on socks.

Angel

Angel joined BeSeen in the fall of 2009 after doing some time in the joint (AKA the pound) and now heads up the BeSeen Security team. Her best friend and mom, Stacy, rescued her from the shelter and she now comes to the office every day. Angel is an only dog and she likes it that way, sharing the attention of her mother is not something she enjoys doing. She knows a plethora of tricks, her most famous being the big "high-five." Her favorite hobbies at the office include taunting Chloe with Mr. Frog and having her hair styled by the interns (the mohawk is her favorite).